7 Free AI Writing Tools for Content Marketing

If you're a content writer or a content strategist, AI writing tools are what you need to break writer's block and unleash productivity for you. 

Keeping up with the seemingly never-ending content demands of your company’s marketing plan can be overwhelming. But with these free AI writing tools for content writing, you can save hours of research, drafting, and editing. 

Moreover, with these free AI writing tools at hand, writing unique and engaging content can be easier - or more cost-effective!

From SEO optimization on blogs to auto-crafting entire articles in a matter of minutes, the best AI writing tools can help revolutionize the process of creating successful content.

Let's get started!  

We'd like to help you grow your business with our services!

Table of Contents:

1. Introducing AI-driven Writing Tools for Content Marketers

2. How AI Can Help Streamline Your Writing Process

3. 8 Free AI Writing Tools You Can Use Today

4. Tips to Get the Most Out of AI Writing Tools

5. Wrapping Up - What to Know About Leveraging AI in Content Marketing

What are AI writing tools?

First of all, AI tools have become a buzzword.

As such, AI writing tools are revolutionizing the way we create and consume written content. These tools use complex algorithms and natural language processing techniques to generate high-quality content in a matter of seconds.

With features like SEO optimization and generating code, writing articles, scripts, novels, and social media captions, they have become indispensable tools for content writers and marketers alike.

They make it possible to create high-quality content at scale, saving time, and increasing efficiency.

However, they are not without their challenges. Technology is still evolving, and there are concerns about biased language and the long-term impact on the job market for writers.

What are the benefits of AI writing tools?

Artificial Intelligence (AI) writing tools are used to save time, improve productivity, and for a plethora of other benefits.

But if you're a content writer, marketer, or a digital agency, how can AI writing tools be of use?

Product Descriptions

With AI tools for content creation, you can generate unique and engaging product descriptions for an e-commerce store to enhance its SEO ranking. 

Meta Descriptions

Another use case is for writing meta descriptions. If you're running an e-commerce store, you can write click-worthy meta descriptions and meta titles with AI. But do note that you need to provide specific information to get the results you desire. 


With AI, you can also produce scripts for videos and podcasts, and so on. But you must feed the tool the relevant details to receive a succinct, coherent outcome.

Besides, AI writing tools can support writers in their productivity by offering suggestions and improving their work's accuracy and quality.

Social Media Content and Captions

When you're in the process of ideating, you can use an AI tool to generate social media innovative ideas and inspiration.

Blog Posts and Articles

Although it is not recommended to solely depend on AI writing tools for online SEO content, these can be used for briefs. Do note that the tool does not produce accurate, data-driven content so it is essential to have a human contribution as well. Nevertheless, these tools can be used to generate content outlines.

Read More: 5 Types of Bing Chat AI Prompts

Free AI Writing Tools You Can Use Today

01. Writesonic


Writesonic is an AI writing tool designed to help content writers and marketers create high-quality content quickly and easily. Developed by a team of experienced writers, this powerful software uses natural language processing to generate content that is both accurate and engaging.

One of the major benefits of using Writesonic is its ability to automate the writing process. Instead of having to manually research and craft content, this AI-powered software can generate entire articles in minutes.

With a variety of templates to choose from, this tool makes generating content effortless. And the best part? It produces full articles right off the bat, saving you time and energy. Plus, with the option to upgrade for full functionality, you'll have access to even more features. And let's not forget about the 24 supported languages, making this tool accessible to a global audience.

Plans: Free plan available with a $12.67/month plan for long form content.

02. Rytr


Rytr is a comprehensive AI content generation tool based on GPT-3 that focuses on creating content that converts.

Over 30 templates for marketing text, blogs, and product descriptions are included with the program. It also uses the AIDA and PAS formulae to achieve the greatest copywriting results.

The program was simple to use and can produce a decent-quality article in five minutes.

Rytr offers a free subscription with access to all features and a monthly character limit of 5,000 characters. If you wish to progress and take full benefit of the tool, the paid plans start extremely low.

Plans: Free plan available with packages ranging from $9/month to $29/month.

03. Copy.ai


Copy.ai is a low-cost and simple-to-use content generator designed to alleviate writer's block.

Copy.ai offers templates for a variety of content categories, including blogs, advertisements, sales, websites, and social media. The generator also offers translation into 25 other languages.

Although simple to use, it is not a tool for high-end content production. With a limited number of credits, you can try the free plan before purchasing the paid version.

Plans: Freemium

04. AI Writer


AI Writer promotes itself as SEO-friendly, generating new and relevant material that can save you up to 50% of your writing time.

This is a beginner-friendly tool and you can have an essay written in minutes.

Plans: Free trial available.

05. Hyperwrite


Hyperwrite boasts that it uses the most powerful AI generator. It's one of the most basic tools for creating content and the only one that's completely free to use.

According to expert writers, this tool produces unexpectedly coherent and flowing content.

The tool can rework a sentence or make paragraphs lengthier to quickly restructure and build up information where necessary.

It's also a free tool with some of the highest quality of any tool compared, making it ideal for testing skill and knowledge.

Plans: Free. Chrome add-on available.

Read More: How To Use ChatGPT? - Tips To Getting Started

06. INK


INK is another AI-powered product aimed at content marketers and SEO specialists as content assistants to help them produce more content faster.

This tool features 60 advertising, growth, website, and writing templates, including YouTube, pain agitation, snappy subjects, and listicles.

With tools that promote the optimization and a tool grading system to rate how effectively your piece is optimized, there is a focus on SEO and getting content to rank.

Plan: Free up to 10 articles. Chrome add-on available.

07. Long Shot


Long shot is an AI-powered long-form content assistant that creates SEO-friendly material by combining GPT-3 and bespoke AI models.

It has over 30 features for keyword research, rephrasing, and fact-checking, and it allows you to write in eight different languages.

Long Shot proved to be simple to use and produce high-quality content.

Plan: Free version allows you to use up to 100 credits per day to try all features.

Key Takeaways

When it comes to content creation, AI-powered tools are a great way to generate high-quality content quickly and efficiently.

Hyperwrite is an excellent free tool for creating basic content, while INK and Long Shot have more features but require some effort on the part of the writer. Rytr offers comprehensive AI technology with low monthly subscription plans in 30 languages.

All these tools can help marketers create SEO-friendly material that appeals to their target audience and increases conversions. Ultimately, finding the right tool will depend on your specific needs - so take advantage of each platform’s free trial period before deciding which one works best for you!

We’d love to help your business grow with our expertise.

Read Next: ChatGPT For SEO: Examples and Use Cases